The Future of Commerce Podcast

Gen Z in construction: Strategies to attract, develop, and retain the next generation of talent

Episode Summary

Explore how Gen Z is reshaping the construction industry. This episode dives into the strategies needed to attract, develop, and retain this tech-savvy, purpose-driven generation. From cutting-edge technology like AI and drones to flexible learning pathways and sustainable building practices, we uncover how the construction industry can adapt to build a brighter future for all.

Episode Notes

In this episode, we take a deep dive into the transformative role of Gen Z in the construction industry. Learn how technology, purpose-driven work, and innovative approaches to training are attracting the next generation of talent to reshape the field. Drawing insights from the article "Gen Z in Construction," we discuss:

Key Topics Covered:

The Labor Shortage Challenge:

• Why 1 in 5 construction workers being over 55 presents both a challenge and an opportunity.
• How Gen Z can fill the gap while redefining the industry.

Technology as a Game-Changer:

• The role of AI, drones, and generative design in attracting tech-savvy Gen Z professionals.
• Real-world applications of building information modeling (BIM) and robotics.

Purpose-Driven Work:

• How the construction industry contributes to solving the housing crisis and climate change.
• Examples of sustainable practices, such as energy-efficient designs and renewable materials.

Flexible Learning Pathways:

• The rise of trade schools, apprenticeships, and micro-credentials.
• How stackable certifications empower personalized and fast-tracked career growth.

Changing Industry Perceptions:

• Breaking stereotypes of construction as "old-school."
• Showcasing diverse career paths, from sustainability consulting to data analytics.

Retaining Gen Z Talent:

• The importance of mentorship, project-based work, and entrepreneurial opportunities.
• Creating a work environment that values innovation, growth, and sustainability.

If you're inspired to explore a career in construction or lead your company into the future, this episode is packed with actionable insights. 

Resources Mentioned:  Gen Z in construction: Strategies to attract, develop, and retain the next generation of talent

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